GIPHY: Animating the Conversation Around Climate Change
How the popular GIF platform is raising awareness and sparking dialogue
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In a time when the threats posed by climate change grow increasingly urgent, GIPHY is emerging as an unexpected ally in the fight to raise awareness and spark dialogue around this critical issue. Through its popular GIF Keyboard, GIPHY enables users to seamlessly integrate animated GIFs into their conversations, adding a visually engaging and emotionally resonant dimension to their messages.
By partnering with Tenor, the maker of the GIF Keyboard, GIPHY has gained access to a vast library of animated GIFs related to climate change. These GIFs, which range from sobering depictions of environmental devastation to whimsical reminders of the beauty of our planet, provide a powerful means of conveying the complexities of this issue in a way that is both accessible and impactful.
For example, one popular GIF shows a time-lapse of a rapidly melting glacier, serving as a stark reminder of the irreversible consequences of human inaction. Another GIF features a group of children planting trees, offering a hopeful glimpse of the power of collective action.
By making these GIFs readily available, GIPHY is helping to break down the barriers to climate change communication. By integrating them into everyday conversations, users can share their concerns, inspire others to take action, and foster a sense of community around this shared challenge.
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